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Press Release: Survey Seeks Insight from Publishers on Discoverability, Metadata, and LRMI

FOR IMMEDIATE RELEASE:

Contact:
Dave Gladney Lauren Burke
AEP KEH Communications
dgladney@AEPweb.org lauren@kehcomm.com
302-295-8350 410-975-9638

Survey Seeks Insight from Publishers on Discoverability, Metadata, and LRMI

The Learning Resource Metadata Initiative launches survey to gauge awareness levels, attitudes around education metadata initiative

WILMINGTON, DE, February 19, 2013 – The Association of Educational Publishers (AEP) has launched round two of its LRMI publisher survey, asking the educational resource community to share insights around discoverability, metadata, and the Learning Resource Metadata Initiative (LRMI), a project that aims to improve discoverability of quality learning resources online. A co-leader of the LRMI, AEP expects to see increased awareness about the project since the first deployment of the survey in Spring 2012. The survey is available online from February 19 through March 5, 2013.

The LRMI is co-led by AEP and Creative Commons and funded by the Bill & Melinda Gates Foundation and the William and Flora Hewlett Foundation. The project has developed a standard metadata framework for tagging learning resources online and has been working to encourage adoption of this framework among the educational resource community.

The project’s technical working group has published version 1.1 of the LRMI specification and is awaiting formal adoption from Schema.org, the consortium of Bing, Google, Yahoo! and Yandex working to collect and document web microdata standards across a variety of fields in order to improve search results. Once recognized as an official Schema.org extension, the LRMI could become the de facto standard for tagging learning resources online. In the meantime, several other education data initiatives, including the Learning Registry and inBloom (formerly the Shared Learning Collaborative) have endorsed the LRMI as their metadata of choice.

“It’s important for publishers to understand the potential impact of the LRMI because, once adopted, anyone who publishes or curates educational content will be able to use the LRMI markup to provide search engines or other delivery platforms with education-specific metadata about their resources,” explained Dave Gladney, LRMI project manager for AEP. “Ultimately, this will benefit publishers because their resources will become more discoverable.”

The survey includes 19 questions including “How important is online visibility in your current product sales and marketing programs?” and “How satisfied are you with the current online visibility of the products and programs you provide to the education market?” Surveys should take approximately five minutes to complete and must be submitted by March 5.

For the latest information on the LRMI, please visit lrmi.net.

About the Association of Educational Publishers (AEP)
The only professional organization that serves the diverse needs of the entire educational resource community, the Association of Educational Publishers (AEP) encourages and advocates for professional, quality content for teaching and learning. The membership of AEP represents the wide range of individuals, institutions, and businesses dedicated to delivering progressive learning resources in all media and for any educational setting. Founded in 1895, AEP now helps its members navigate the global realities of educational publishing in the 21st Century.

AEP is at the forefront of the educational publishing industry, leading initiatives that help drive the future of content development and delivery. It has taken a leading role in many efforts supporting the industry, including the Learning Resource Metadata Initiative (LRMI), which is changing the way educational materials are found on the Internet; Innovation Through Inclusion, promoting industry-wide diversity; and representation of educational publishers on matters such as new legislation and funding. Through its events, publications, and recognition programs, AEP works to inform and advance the industry and to define and applaud excellence in the field.

For more information, please visit www.AEPweb.org.
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