News Plays Central Role in Iowa School District’s Digital Conversion Initiative

By Carletta
September 18th, 2013

Portland, Ore. (Sept. 18, 2013) – A new way of learning is coming to Iowa’s Marshalltown Community School District, and, a leader in delivering digital curriculum and assessments to schools, is playing an important part in the district’s digital makeover. Marshalltown schools are implementing curriculum and assessment tools from as a key component of the district’s Digital Conversion initiative to help students develop 21st century skills.

“This is the beginning of a major shift in the way we teach and the way students learn,” said Dr. Susan Pecinovsky, associate superintendent for student achievement at Marshalltown Community School District. “The Digital Conversion will enhance core instruction and provide more opportunities to increase digital literacy in the classroom.”

Marshalltown schools will use four products as part of the initiative: EasyTech, 21st Century Skills Assessment, WayFind, and Custom Curriculum Publishing.

“Digital literacy is incredibly important for today’s students,” said Dr. Cliff Green, vice president of education and customer experience at “By embarking on this Digital Conversion initiative, Marshalltown is ensuring that its students will have the 21st century skills needed to compete in an increasingly digital and globalized economy.”

Teachers began getting ready for the Digital Conversion with specialized training this summer in preparation for a spring 2014 rollout to students. While the initiative focuses on 7-12 grade science and grades three and four, the goal is to expand the program throughout the district over the next two years.
“When we talk about preparing students with 21st century skills, we need to realize that we’re already well into the century,” said Pecinovsky. “The need for those skills is already here, and we need to prepare students for success in the world they’ll enter after school.”

Visit the Marshalltown Community School District website to learn more. For more information about, click here.

About partners with districts to provide digital curriculum and assessments that help students develop 21st century skills and prepare for success in college and career. With digital content management tools, teachers can organize and customize how they deliver content to students. provides implementation and professional development services to support educators as they integrate technology into instruction and move to digital content. Founded in 1999, currently partners with more than 2,700 districts. For more information, visit and connect with us at and

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