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Press Release: Academic Business Advisors Recognized as a First Channel Partner of SETDA

Chappaqua, NY – December 3, 2013 – The State Educational Technology Directors Association (SETDA) has honored Academic Business Advisors, LLC (ABA) by naming them a First Channel Partner. Only organizations that have worked closely with SETDA and are proven leaders in improving education through technology receive this prestigious designation. Farimah Schuerman, ABA Founder & Managing Partner, attended the recent SETDA Leadership Conference where she met with other partners and shared insights on future technology trends in education.

“We welcome Academic Business Advisors as one of our first Channel Partners! ABA will be one of a handful of education technology leaders in this role, and they have been instrumental in guiding us in this new venture,” said, Jennifer Fritschi, Director of Strategic Partnerships, SETDA. “By formalizing our relationship with ABA, we intend to recognize and reward their efforts, as well as to help them become more familiar with SETDA members and priorities and hence become better champions of partnership with SETDA.” In addition to ABA, C. Blohm Associates and ARC Capital Development were also named as SETDA Channel Partners.

SETDA Channel Partners serve as intermediaries that connect companies/organizations to SETDA who then become event sponsors or annual private sector partners. The formation of Channel Partners advances SETDA’s commitment to leverage public-private partnerships in support of SETDA’s state-led school reform and improvement goals.

“We’re thrilled to have earned this significant recognition from SETDA,” said Mitch Weisburgh, Founder & Managing Partner at ABA. “SETDA is at the forefront of statewide edtech policies across the country. They have helped many of our clients introduce effective and innovative products and services that have had a tremendous impact on student learning.”

ABA has partnered with more than 50 small, medium and large education technology companies in the past ten years to help them grow and navigate the education landscape. ABA’s strengths lie in their understanding of this marketplace, their strong relationships with leaders in education technology and with their astute business development knowledge.

Schuerman added, “SETDA has helped our clients; such as Atomic Learning, School Improvement Network, Symbaloo, and Copia, establish state relationships that have helped them become successful and valued education enterprises.”

About ABA
Academic Business Advisors, LLC, finds and grows companies that are going to transform and improve the education landscape. We will make our mark on education by being the catalyst for the growth, networking, and distribution of excellence. Academic Business Advisors principals bring their 40+ years of classroom experience, editorial, marketing, sales, and business development perspectives to the creation, introduction, and management of the business of learning. Visit www.academicbiz.com to learn more.

For more information contact:
Farimah Schuerman
218-238-4435
farimah@academicbiz.com

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