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eBook addresses internet safety, digital citizenship

Free download helps parents, teachers, and students with internet safety awareness

SOTW-internetFirst introduced during National Internet Safety Month in June, NBCUniversal’s The More You Know, in collaboration with NBC News, has launched Growing Up Online, a free, interactive eBook for parents, teachers, and kids about digital literacy and internet safety.

The first release from The More You Know Learning Series, Growing Up Online offers informative, media-rich tools to help parents in discussions with their children about using technology responsibly and safely, as well as entertaining video comic books focused on real-life situations that might arise when kids go online. The eBook features NBC News journalists including Brian Williams, Matt Lauer, Savannah Guthrie, Al Roker, and Dr. Nancy Snyderman speaking about the importance of keeping kids safe online.

Growing Up Online is available as a free download on Apple’s iBookstore for iPad and iPad Mini, Barnes and Noble’s Nook Tablet, Amazon’s Kindle Fire, Kobo, as well as online for desktop and laptop viewing at www.themoreyouknow.com.

“When 52 percent of children have access to a mobile device and one in three kids has experienced cyberbullying, we are proud to provide resources and tools so that people can address the pressing issue of how to navigate the digital world securely,” said Beth Colleton, NBCUniversal Senior Vice President of Corporate Social Responsibility.

In collaboration with leading experts from Common Sense Media and NetSmartz Workshop (an education program of the National Center for Missing & Exploited Children),Growing Up Online addresses the increasing concern around kids’ online privacy issues and cyberbullying in a unique way.

“We all have a part to play to ensure that our kids are navigating the digital world safely and responsibly” said Jim Steyer, CEO and Founder, Common Sense Media. “The eBook content is relevant and practical, and it’s organized to encourage conversations between parents and kids. With the right tools and guidance, every kid can thrive with media and technology.”

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