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‘Miss Possible’ doll creators engineer plan to vie with Barbie

New approaches aim to involve girls in STEM education

doll-engineerThe disruption in the pink aisle is about to become an all-out revolution.

A newly minted female engineer and one in the making have developed a successor to last season’s groundbreaking GoldieBlox, a line of engineering kits geared at girls.

Supriya Hobbs and Janna Eaves, both 21, met through the engineering program at the University of Illinois at Urbana-Champaign. They have come up with a line of dolls that they hope will change the way girls think about pretend play and, more importantly, their place in the world.

Their Miss Possible line of dolls combines the appeal of American Girl with the skill development of GoldieBlox.

These young women have left Barbie so far behind.

(Next page: The first Miss Possible dolls)

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