Jostens Learning announces new direction–and new name

Jostens Learning Corp., a leader in educational software technology, announced that it has changed its name to CompassLearning. The company is now part of WRC Media, a leading publisher of supplemental education materials.

WRC Media is the educational division of Ripplewood Holdings, LLC, a New York-based private equity investment firm. Ripplewood Holdings acquired Jostens Learning in July 1999.

“With our new name comes new directions,” said Martin E. Kenney, Jr., chief executive officer of WRC Media and CompassLearning. “We chose the compass, an instrument for exploration and guidance, as our logo since it expresses perfectly our approach to knowledge transfer.

“CompassLearning will provide an electronic conduit to, and guidance within, a rich landscape of information,” Kenney continued. “Resources will include our own courseware, testing, and assessment materials, as well as access to other valuable sources of information. We want to provide all children with as many opportunities as possible to get information in a non-site dependent way, and to provide educators the means to optimize opportunities when and where learning occurs.”

Terry Crane, former CEO of Jostens Learning, now serves as president of CompassLearning. “As part of the WRC Media family, CompassLearning can combine the proven strategies and experience of Jostens Learning with new ideas and broader resources to match the current and future needs of educators and children,” Crane said. “Our goal is to create a fully interactive and managed curriculum system that takes advantage of leading technologies.”

Besides CompassLearning, WRC Media companies include American Guidance Service, Weekly Reader Corp., and World Almanac Education Group. Products from WRC Media companies are now found in 90 percent of school districts nationwide, according to the company.

eSchool News Staff

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