My Reading Coach, developed by MindPlay, is a phonics-based software program that uses a unique artificial intelligence technology to create a “digital teacher,” who teaches and interacts with the student just like a tutor would.



The technology behind the software, called TeacherSmarts, incorporates digital video, digital audio, and one-on-one responses from a virtual tutor. According to MindPlay, users of the software can improve from one to four reading levels in as little as 40 hours.



“Our Digital Teacher evaluates the learner’s skills and then teaches only the skills needed,” said Judith Bliss, the company’s founder and chief executive officer.



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