With the help of its customers, Washington Mutual expects to drive millions of dollars in donations to K-12 schools through a new check-card program that will provide unrestricted funding to local schools for school supplies, computers, musical instruments, playground equipment, or whatever a school needs. The program, called Wamoola for Schools, ties support for local schools to check-card usage. Customers simply enroll by designating a local school to benefit and use their Washington Mutual check card. For each purchase, the school receives a point, which is worth approximately 5 cents. At the end of the year, points are converted to cash and schools are sent checks.

About the Author:

eSchool News