As they search for new revenue sources for cash-strapped schools, education technology leaders might want to investigate a growing trend from the consumer web arena--membership web sites. A recent conference in Orlando, Fla., sponsored by the Subscription Website Publishers Association (SWEPA) suggested that the benefits of setting up a membership web site could apply to schools.

"People like to belong to a private and secure web site. It improves collaboration, and peers are more likely to share innovative ideas," said Peter A. Schaible, SWEPA director. "Schools should consider a membership web site to improve stakeholder...

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