Northeast High School
Oakland Park, Fla.
“One in a Million”
About the video…
“One in a Million” tells the powerful story of how students in this tight-knit community responded to the tragic, alcohol-induced death of a fellow student by creating a public service announcement (PSA) warning others of the dangers of drinking and driving. One SVDA judge called the video a “very dynamic, behind-the-scenes look at the use of media technology” to turn a heartbreaking loss for the community into an opportunity to save future lives.
As part of a campaign to educate their fellow classmates about the dangers of drinking and driving, a group of television production students at Broward County’s Northeast High School conducted a survey to gauge the effectiveness of school safety campaigns. They then used what they learned to produce a special PSA for their morning television program.
“We went through hundreds of hours of footage, and we put together 30 seconds that will open up [our classmates’] eyes to say, ‘Hey, this stuff happens, and you need to do the right thing,'” said NETV student producer Jen Campbell.
Watch it at: http://www.eschoolnews.com/vrc/OneinaMillion.cfm
A junior at Northeast High School, Campbell has been involved in television production for seven years. She is the producer of the school’s daily morning show, several public service announcements, and other video segments. The films and documentaries of her production class have won many awards, and her service-learning projects have been recognized nationally. Campbell has participated in video projects for the Broward Alliance and the Oakland Park Fire Rescue Department. “Collecting Hearts” was her first film, which she wrote, directed, performed in, and produced. She has written several scripts and is currently in production on another film entitled “Birthday Girl.” In addition, Campbell is a mentor to students who are in their first year of TV and, as such, is responsible for being a leader among them and teaching them how to use the equipment.
Of her team’s winning VDA project, Campbell says, “‘One in a Million’ has to be the most powerful video I’ve created. Its message is the most important feature of the film. It is intended to educate and encourage. I have learned more during this project than I have in any other production.”
Campbell plans to attend the University of Central Florida and take part in its Film School after graduating from Northeast High. From there, she hopes “to continue on to be recognized as one of the great filmmakers and writers of my time.”
A junior at Northeast High School, Vitale is an athlete and an artist. Her earliest videos were associated with her activities as a dancer, a junior lifeguard, and as the manager of her brother’s hockey team. Her segments for Northeast High Television (NETV) have addressed her interests in all these areas. For the “One In a Million” project, she created, disseminated, and collated a survey to assess the impact of the NETV safe driving campaign. This is where her outstanding organizational skills were an asset to NETV. Because Vitale has such a wide range of interests and talents, she is still deciding on which path to take for a future career. No matter what she chooses, she will always have the technical skills to achieve an interesting life.
Sandy Melillo, Educator Sponsor
Melillo is the head of the language-arts department at Northeast High School, where she has taught for 31 years. She has taught courses in English, drama, American musical theater, and TV production. NETV began 13 years ago as an offshoot of an advanced drama course after receiving honorable mention in a contest for an orange juice video that Melillo’s group produced using the library VHS camera, two VCRs, and a Mr. Microphone. NETV now edits on Macintosh computers with Final Cut Pro software.
Melillo’s NETV students have won first-place honors in the Palm Beach, Ft. Lauderdale, and Miami Children’s film festivals and have earned finalist awards in State Farm’s Project Ignition. Because service learning is an important focus for NETV, the station has partnered with the Oakland Park Fire Rescue Department to produce a life-safety series of public service announcements and music videos to promote driving, bus, fire, and home safety for all ages. Next year, NETV will do a War History/Family History project in which students will interview family members who have participated in any world conflict. These interviews will be edited and made into a documentary. The individual tape will be sent to the Library of Congress for its archives.