Priceless experiences, $50,000 in prizes

Student video producers and their high schools in three states are the winners in the 2005 Student Video Discovery Awards, produced by eSchool News. Read all about the contest, the students, their schools, and their award-winning videos starting on page 53.

The purpose of the 2005 Student Video Discovery Awards is to highlight and reward excellence in student-produced videos. The awards also are intended to promote high-quality video journalism, encourage school video programs, and provide tangible incentives for excellence among students and schools.

You’ve heard a picture is worth a thousand words? Well, for winners of the 2005 Student Video Discovery Awards, the winning video clips are worth more than $50,000. Besides technology for their schools, the top student producers and their educator sponsors win the experience of a lifetime as they learn to use state-of-the-art equipment and work shoulder-to-shoulder with highly skilled professionals to cover a world-class technology conference.

The 2005 program is made possible by Discovery Education, Cisco Systems, Apple Computer, Avid, Macromedia, and NEC Solutions.

Here are the prizes:

  • All-expenses-paid trips for the winning students and their educator sponsors to the world-class multimedia lab at Cisco Systems headquarters in San Jose, Calif.;

  • Three 17-inch iMac G5 1.8Ghz with SuperDrive, including an Apple Memory Module 256MB DDR400 PC3200 DIMM;

  • Nine copies of Apple’s Production Suite Academic;

  • Nine copies of Avid Xpress Pro software;

  • Six copies of Macromedia Flash MX Professional 2004;

  • Three copies of Macromedia Studio MX 2004 with Flash Professional.

  • During the 26th annual National Educational Computing Conference (NECC) in Philadelphia, mentoring in video production by Discovery Channel video professionals;

  • During NECC, mentoring in video editing by the professional editors of Avid Technologies and Apple Computer;

  • During NECC, mentoring in news coverage and reporting by the award- winning editors of eSchool News, the nations No. 1 print and online education technology publication.

The winning students and their educator supporters will be honored at a gala awards ceremony during the NECC in Philadelphia on June 29, from 5:30 p.m. until 7 p.m.

The young award winners working with seasoned video and journalism professionals will provide eSN’s Conference Information Center video coverage of NECC. Their work will be showcased on the world’s most-visited ed-tech publication web site ( and during the Closing Ceremonies of NECC.

Participating students will take away video clips of their eSN coverage for their college or career portfolios.

As this awards program demonstrates, video doesn’t mean just broadcast television anymore. Cable channels and video services are ratcheting up the demand for video content. Schools, colleges, companies, government agencies, civic organizations, political parties, and non-profit groups increasingly want video on their web sites.

With broadband internet access reaching critical mass in North America and in certain other parts of the world, the demand for web-based video is about to explode. The demand will not be satiated by traditional sources, so society will look to schools and colleges to develop new video producers to answer the call. Forward-looking schools and colleges already have recognized this trend and have begun to address it with programs like those identified in this eSchool News awards program.

An increased desire for video will not supplant the need to teach traditional, core competencies. On the contrary, it will underscore the need for those basics, perhaps supply a new motivation for students to acquire them, and provide educators with promising new techniques for instruction.

Prizes and opportunities will accrue to the winning students and schools, but the ultimate winners of the 2005 Student Video Discovery Awards program might well be the students and educators across North America who are inspired by what they discover their peers are capable of producing and by the greater understanding they acquire of what is possible in education today.

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