Building blocks to electronic communication

For many years, school communication officials have lacked standards for publishing and managing school web sites. Yet, despite advances in electronic media, many schools have lagged behind in their electronic communications, investing in web sites and other electronic communication strategies that offer limited functionality and do little to improve the schools’ communication efforts.

Nationally-recognized experts in electronic school communication, Elliott Levine and Nora Carr, have developed a rubric for school web sites. In addressing content, security, functionality and interaction, this model lays the groundwork for standardization of functionality and needs for K-12 school officials on a national level.

To view this rubric for school web site development in its entirety, please click HERE (PDF format).

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