When it comes to web design, form should follow function. How a site looks isn't nearly as important as what it does. Many school web sites, however, seem stuck in a print paradigm. Pretty packaging can't hide static pages and stale information.

"Every week I speak with districts, and some are very proud to show off how much money they invested in their web site with a designer," says Elliott Levine, vice president of SchoolSpan Inc. "But there's no updated content. With only a few weeks left in the school year, why is the superintendent's letter still


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