LIVERMORE, CA, FALL 2006–For 28 years, Discovery Toys has focused on learning through play, delivering countless products specifically designed to maximize learning moments across age groups and skill categories. The most effective learning environment for any child is one tailored to that child’s specific needs at each stage of development.

In 2006, Discovery Toys partners with Autism Speaks and the Princeton Child Development Institute (PCDI) to raise hope and skill levels of children with Autism with a comprehensive development support program, helping parents of children with Autism understand the most commonly shared learning difficulties and select the most appropriate playthings and activities to support tailored development programs.

Is your family touched by autism? Very possibly.

Facts and figures about autism:

– 1 in 166 children are diagnosed with autism;
– A new case of autism is diagnosed nearly every 20 minutes;
– Autism receives less than 5% of the public funding contributed each year to fight all major childhood diseases;
– There will be more cases of Autism Spectrum Disorder diagnosed each year than all major childhood diseases combined.

Discovery Toys can help.
For children with autism, the diversity and breadth of learning opportunities offered by DISCOVERY TOYS® products supports the basic skill needs of the child with autism and builds bridges to the next skill level, regardless of the child’s age. Dr. Patricia Krantz, Ph.D., Executive Director of PCDI, attests to the value of the company’s playthings in treatment programs. “Toys are a vital component of many intervention programs! Children with autism learn best when learning is wrapped up as fun! We have incorporated DISCOVERY TOYS® products into our teaching strategies for many years.” This collection of product, along with resources to guide parents in selecting the right toys and understanding how to use them, is now available directly to families of children with Autism for use in the home.

All Discovery Toys customers will now have the opportunity to join the company’s initiative to assist children with autism by purchasing a dual set of Discovery Toys gift wrap, called “It’s a Wrap! Special Moments Wrap”. For each set purchased, the company will donate 50 cents to Autism Speaks.

A brighter future for children with autism.
According to Suzanne and Bob Wright, Co-Founders of Autism Speaks, “Autism Speaks was launched in February 2005 to help find a cure for autism and to give a voice to an entire community, to every family dealing with the hardships of autism.” With the aid of its thousands of Educational Consultants across North America, Discovery Toys will be able to help Autism Speaks reach hundreds of more families struggling with autism, giving them hope and tools to overcome the challenges their children face.

For more detailed information on our partnership with Autism Speaks and/or how Discovery Toys playthings can benefit children with autism, contact Jim Garber at 925-371-3749 or jgarber@discoverytoys.net.

About Discovery Toys

Discovery Toys, Inc. is the leading direct seller of educational toys, books, and games for children, personalizing the toy purchase experience through a network of over 26,000 Educational Consultants in the U.S. and Canada. Founded in 1978 with a two-fold mission, Discovery Toys strives to enhance the lives of children by providing developmentally appropriate products that make learning fun and to offer parents flexible home-based businesses as Educational Consultants that allow them to spend more time with their children. Discovery Toys was founded in 1978 by Lane Nemeth, who created the company’s signature products, such as the volumetrically correct MEASURE UP!? Cups–a bestseller for over 25 years, with more than 2 million units sold. The company has received 172 awards from nationally recognized educators and parenting organizations. Discovery Toys, Inc., based in Livermore, California, is a subsidiary of EOS International, Inc. Local Educational Consultants can be found by calling 1-800-341-TOYS (8697) or visiting www.discoverytoysinc.com.

About Dr. Krantz and the Princeton Child Development Institute.

The Princeton Child Development Institute, founded in 1970, is a private, nonprofit program offering a broad spectrum of science-based services to children, youths, and adults with autism. The Institute not only provides quality treatment, education, and professional training and mentoring in New Jersey, but also through its research, has pioneered comprehensive intervention models that are used nationally and internationally for the benefit of persons with autism. Dr Krantz, Executive Director of PCDI, has published many journal articles and book chapters and co-authored the books, “Activity schedules for children with Autism: Teaching Independent Behavior” and “Teaching Conversation to Children with Autism: Scripts and Script-fading.”

About Autism Speaks

Autism Speaks was founded in 2005 by Suzanne and Bob Wright to help find a cure for autism through fundraising, increasing public awareness, and providing hope to all those who suffer from this disorder. In its first year, Autism Speaks raised an unprecedented $40 million through donations and fundraising events. Autism Speaks made an important first step in its efforts to advance innovative autism research by funding the development of a national autism database. Autism Speaks completed two mergers in its first year, creating a powerful national organization devoted to autism with chapters across the United States, Canada, and the U.K. Autism Speaks can be contacted at 2 Park Avenue, 11th Floor, New York, NY 10016, Phone: (212) 252-8584, Fax: (212) 252-8676, E-mail: contactus@autismspeaks.org.

About the Author:

eSchool News