NEW YORK/MONTREAL, December 4, 2006 --MEGA Brands Inc announced today that it has entered into a multi-year international licensing partnership with Nickelodeon & Viacom Consumer Products (NVCP) to develop construction toys based on Nick Jr.'s leading preschool character brands. The deal was announced by Vic Bertrand, Executive Vice President of MEGA Brands, Sherice Torres, Senior Vice President/Hard Goods of Nickelodeon & Viacom Consumer Products and Tanya Haider, Senior Vice President/International of Nickelodeon & Viacom Consumer Products.
Under the multi-year deal, MEGA Brands obtains the rights to develop an assortment of construction toys including buildable playsets and vehicles based on the highly...
Subscribe to Read More
Are You an Educator?
Get Free online access to all our
news and resources