CHICAGO, ILL.--January 4, 2007--World Book, Inc. today announced the appointments of Patti Ginnis to chief marketing officer and Ben Hinton to managing director of international sales, reinforcing the educational reference publisher's commitment to further extend its industry leadership and supporting its mission to be an essential learning tool for students and families worldwide.

Ginnis has more than 15 years of experience in marketing and a strong background in the educational reference publishing industry. Most recently she was senior vice president of sales and marketing for Encyclopedia Britannica and previously vice president of e-commerce. She also served in product management positions...

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