Boston.com reports that while Massachusetts high school students have rising MCAS passing rates and higher SAT scores than the national average, only about half of the state’s ninth graders start college and even fewer finish with a degree. Now, state leaders hope that a new online campaign and a growing partnership between K-12 and higher education officials will start to alter this trend. The Department of Education and the Board of Higher Education are spending $250,000 to promote a new web site, ReadySetGotoCollege.com. Once onto the site, middle school and high school students see eight steps on how to both get into, and be successful in college. This includes information on choosing the right classes; applying for aid, and starting them on the path to thinking about eventual careers. While the sites are purely informational at the moment, officials are hoping to expand over time so that the site will include such utilities as student aid calculators, links to student testimonials, and more…