The competition aims to spark the creative and imaginative spirit of America’s kids, and to discover the blockbuster toys and games of tomorrow. Participants can materialize their dreams of fun new toys and games into real, commercially available products for other kids. A panel of industry and academic experts in patenting, marketing, licensing, and merchandising will evaluate the submissions, judged according to the following criteria: Marketability and Market Potential 90 percent, and Originality and Inventiveness 10 percent. Winners will be awarded a licensing contract from BKFK, legal support to patent the invention in the winner’s name (if patentable), professional expertise to bring the product to market, and a $5,000 U.S. savings bond. Each winner will have the opportunity to identify an inspirational or supportive teacher, and that teacher will receive a $1,000 U.S. savings bond.