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The Associated Press reports that at the annual American International Toy Fair, toy manufacturers displayed several playthings that integrate online features. New York-based toy consultant Chris Byrne says that "Toy companies are looking at where kids are playing and targeting product against it. Younger and younger kids are becoming more comfortable with the internet." This latest strategy comes as the toy industry is struggling with bringing back children, who now have multiple entertainment options such as iPods, cell phones, and social-networking sites. The industry is even making the traditional stuffed animal more modern by incorporating technology. However, these new toys
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