Pokémon Learning League Wins 2007 BESSIE Award

NEW YORK (May 16, 2007) – ComputED Gazette has named Pokémon Learning League, the new online educational suite of animated, interactive lessons in core curriculum-math, science, language arts, and life skills-for grades 3-6, a winner of the 13th Annual Best Educational Software Awards (BESSIES).

Developed by Pokémon USA, Inc., Pokémon Learning League earned a 2007 BESSIE award in the category of "Multi-Subject Website for Upper Elementary." The BESSIE awards recognize innovative and content-rich programs and websites that provide parents and teachers with the technology to foster educational excellence. The ComputED Gazette is the sponsor of the BESSIES and the award-winning website of the ComputED Learning Center, California´s premier computer education resource for children and adults.

"The ComputED Learning Center is an outstanding group of educators dedicated to the advancement of technology in the classroom, so it is a great honor to be recognized by this organization," said Yves Saada, vice president of interactive media for Pokémon USA. "We´re pleased to be able to provide educators with an engaging and motivating educational tool to help them reinforce classroom lessons and extend learning into the home. Through educator feedback, we will continue to enhance Pokémon Learning League to meet teachers´ and students´ needs."

BESSIE award reviewers stated, "Pokémon Learning League is an exciting subscription-based website which offers ´interactive, animated lessons for elementary schools.´ Children will be drawn to the popular Pokémon characters whose dialog is designed to help them analyze, understand and solve real world problems?The well-planned video lessons are standards-based, and follow a format where the child first watches a narrative tutorial (Watch), then receives guided practice to reinforce learning (Try), and finally answers questions in an interactive challenge (Apply)." See the full review of Pokémon Learning League at http://computedgazette.com/page9.html.

Pokémon Learning League is available to schools, families, and after-school programs through paid annual subscriptions. For more information, visit www.PokemonLearningLeague.com.

About Pokémon USA

Pokémon USA, Inc., a subsidiary of The Pokémon Company in Japan, manages the property outside of Asia and the Pokémon Trading Card Game outside of Japan. This includes licensing, marketing, an animated TV series, home entertainment, the official Pokémon website, and online retail center pokemoncenter.com. Celebrating its 10th worldwide anniversary in 2006, Pokémon was launched in Japan in 1996 for play on Nintendo´s Game Boy® and has since evolved into a global cultural phenomenon. Pokémon was introduced in North America in September 1998 and today is one of the most popular toy and entertainment properties in the world.

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