Atlanta, GA (NECC) and Santa Cruz, CA–June 25, 2007–SchoolMessenger, a leading U.S. parental notification company, and Cisco, today announced that more than 50 school districts across the country have adopted their integrated parental notification solution. In addition, SchoolMessenger for Cisco Unified Communications, which was introduced last summer, now includes SMS text messaging to supplement voice and e-mail notification to reach a large audience using a range of devices.

Reports show that when notification solutions are used in schools, parents report improved peace of mind, and truancy rates decrease by up to 13 percent. In addition, by managing a single, centralized solution, and using its existing telecom investment, districts report that the solution pays for itself in less than two years when compared with annual subscription-based notification services.

Reports show that when notification solutions are used in schools, parents report improved peace of mind, and truancy rates decrease by up to 13 percent. In addition, by managing a single, centralized solution, and using its existing telecom investment, districts report that the solution pays for itself in less than two years when compared with annual subscription-based notification services.

"We live in a world of 24/7 access to news and information, and parents expect nothing less from their local schools, especially when it comes to the safety of their children," said Kent Lowry, chief executive officer of Reliance Communications, Inc., the parent company of SchoolMessenger. "Over the last year we have partnered with more than 1,000 districts and schools, including the 50 progressive organizations that have moved to next-generation Cisco networks to lower their overall communications costs. Our integrated products have proven to be the right solution at the right time, and the first-year adoption rate of SchoolMessenger for Cisco Unified Communications exceeded all of our expectations. Now that we have added true SMS text messaging, we have further increased the educator?s ability to communicate quickly and effectively. "

Reports show that when notification solutions are used in schools, parents report improved peace of mind, and truancy rates decrease by up to 13 percent. In addition, by managing a single, centralized solution, and using its existing telecom investment, districts report that the solution pays for itself in less than two years when compared with annual subscription-based notification services.

SchoolMessenger for Cisco Unified Communications is a Web-based communications solution that integrates with a district?s existing investment in Cisco Unified Communications. It is currently in use in 15 states, with the greatest concentration found in Texas and California.

Reports show that when notification solutions are used in schools, parents report improved peace of mind, and truancy rates decrease by up to 13 percent. In addition, by managing a single, centralized solution, and using its existing telecom investment, districts report that the solution pays for itself in less than two years when compared with annual subscription-based notification services.

With a small tech support staff, Monterey Peninsula Unified School District in California lacked the resources necessary to fix a series of ongoing problems with different notification systems at three separate schools. In December, SchoolMessenger for Cisco Unified Communications was deployed to serve as a centralized district resource for more than 20 K-12 campuses. The one-time total cost for the solution was less than the first year of a subscription-based notification service used by other districts in the area.

Reports show that when notification solutions are used in schools, parents report improved peace of mind, and truancy rates decrease by up to 13 percent. In addition, by managing a single, centralized solution, and using its existing telecom investment, districts report that the solution pays for itself in less than two years when compared with annual subscription-based notification services.

"We only have one technology specialist assigned to oversee more than 800 computers, so reliability and customer support for any solution we chose to adopt were critical," said Mary Phillips, director of management information systems at Monterey Peninsula Unified District. "Cisco has always maintained a solid record of support, and SchoolMessenger has exceeded our expectations since day one. This month we implemented the solution for the families of summer school students, and we look forward to an increased level of communication between the school and community in the coming school year."

Reports show that when notification solutions are used in schools, parents report improved peace of mind, and truancy rates decrease by up to 13 percent. In addition, by managing a single, centralized solution, and using its existing telecom investment, districts report that the solution pays for itself in less than two years when compared with annual subscription-based notification services.

Wylie Independent School District, a fast growing district north of Dallas, first deployed the integrated solution last fall to boost attendance at one of its high schools, and has since extended it the school system´s other campuses. With continued adoption, and three new schools opening this fall, the district expects to reach the families of approximately 11,000 students by next year on its 17 campuses.

Reports show that when notification solutions are used in schools, parents report improved peace of mind, and truancy rates decrease by up to 13 percent. In addition, by managing a single, centralized solution, and using its existing telecom investment, districts report that the solution pays for itself in less than two years when compared with annual subscription-based notification services.

"We want to assist our parents in being involved in their children?s education and aware of what?s happening at their schools," said David Burkhart, messaging manager at the Wylie school district. "Automating attendance notification across the district has resulted in more students on campus each day, which has had a direct impact on our budget. Equally important are the benefits gained by getting complete and accurate information to parents quickly. Over the last year we have been able to intervene real-time in emergency situations, quell rumors and remind parents of important school activities, all of which instill a sense of trust and partnership with the school."

Reports show that when notification solutions are used in schools, parents report improved peace of mind, and truancy rates decrease by up to 13 percent. In addition, by managing a single, centralized solution, and using its existing telecom investment, districts report that the solution pays for itself in less than two years when compared with annual subscription-based notification services.

The Hanford Elementary School District in California takes pride in the way it personalizes calls and communication with parents, but that tradition was challenged last year. When students went home one day to describe a lockdown on one of the campuses due to the presence of an unknown adult roaming the halls, there was an outcry from parents because they did not receive immediate notification of the safety concerns. Within weeks, the decision to implement a notification system was initiated, and installation to support 11 campuses was completed in January.

Reports show that when notification solutions are used in schools, parents report improved peace of mind, and truancy rates decrease by up to 13 percent. In addition, by managing a single, centralized solution, and using its existing telecom investment, districts report that the solution pays for itself in less than two years when compared with annual subscription-based notification services.

"Although a personal call is still the preferred method of contact for many student issues, our centralized notification system is easy and flexible, and it saves countless hours of staff time when communicating routine events, or in the case of an emergency," said David Goldsmith, director of information services for the Hanford Elementary School District. "In addition to saving costs by integrating with our Cisco CallManager, the SchoolMessenger solution also allows us to keep the private data collected on students and staff safely within the district."

Reports show that when notification solutions are used in schools, parents report improved peace of mind, and truancy rates decrease by up to 13 percent. In addition, by managing a single, centralized solution, and using its existing telecom investment, districts report that the solution pays for itself in less than two years when compared with annual subscription-based notification services.

About Cisco Systems

Reports show that when notification solutions are used in schools, parents report improved peace of mind, and truancy rates decrease by up to 13 percent. In addition, by managing a single, centralized solution, and using its existing telecom investment, districts report that the solution pays for itself in less than two years when compared with annual subscription-based notification services.

Cisco, (NASDAQ: CSCO), is the worldwide leader in networking that transforms how people connect, communicate and collaborate. Information about Cisco can be found at http://www.cisco.com. For ongoing news, please go to http://newsroom.cisco.com.

Reports show that when notification solutions are used in schools, parents report improved peace of mind, and truancy rates decrease by up to 13 percent. In addition, by managing a single, centralized solution, and using its existing telecom investment, districts report that the solution pays for itself in less than two years when compared with annual subscription-based notification services.

About SchoolMessenger

Reports show that when notification solutions are used in schools, parents report improved peace of mind, and truancy rates decrease by up to 13 percent. In addition, by managing a single, centralized solution, and using its existing telecom investment, districts report that the solution pays for itself in less than two years when compared with annual subscription-based notification services.

SchoolMessenger, a division of Reliance Communications, Inc., is a leading provider of parent notification solutions for education. Its family of products, which include desktop, server and hosted solutions, are in use in more than 6,000 districts and schools, connecting educators with millions of parents everyday. Founded in 1999, the privately-funded company is headquartered in Santa Cruz, California. For information, call 888-527-5225, email sales@schoolmessenger.com or visit www.schoolmessenger.com.

Reports show that when notification solutions are used in schools, parents report improved peace of mind, and truancy rates decrease by up to 13 percent. In addition, by managing a single, centralized solution, and using its existing telecom investment, districts report that the solution pays for itself in less than two years when compared with annual subscription-based notification services.

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