New York, NY – November 16, 2007 On Tuesday, the College Board rolled out a complete redesign of the education professionals section of its Web site, which is used by more than half a million educators each month. The redesigned site has new content and features to provide educators with quick and easy access to the tools, resources and information they need.

"College Board members told us the content on was extremely helpful, but it was just too difficult to find," said Hal Higginbotham, senior vice president of information services and chief information officer for the College Board. "The new site earned high praise in previews at our annual meeting last month."

During user testing, one of the most popular features was the customized home page. Educators can choose a professional role: teacher, counselor, administrator, recruitment and admissions staff, financial aid staff, or higher education faculty or administrator. The content presented is tailored to the role chosen. From any page within the professionals’ site, the reader can choose another home page with news and articles of interest to that particular area of interest.

Other new features include easy-to-use navigation buttons that guide readers from topic to topic, original content, and news and trends pertinent to education professionals. Among the topics covered on the new site are education policy and advocacy, membership, testing information, college guidance, K-12 services, higher education services, professional development, and data, reports and research. In the next few months, an enhanced calendar with testing and professional development dates will be added along with new community features that will enable educators and professionals to participate in message boards on issues important to them.

To view the site, go to

The College Board: Connecting Students to College Success:The College Board is a not-for-profit membership association whose mission is to connect students to college success and opportunity. Founded in 1900, the association is composed of more than 5,400 schools, colleges, universities, and other educational organizations. Each year, the College Board serves seven million students and their parents, 23,000 high schools, and 3,500 colleges through major programs and services in college admissions, guidance, assessment, financial aid, enrollment, and teaching and learning. Among its best-known programs are the SAT®, the PSAT/NMSQT®, and the Advanced Placement Program® (AP®). The College Board is committed to the principles of excellence and equity, and that commitment is embodied in all of its programs, services, activities, and concerns.

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