After nearly three years in development Dreambox Learning this week officially unveiled its first online education product, TechFlash reports: a new adventure game designed to teach five-to eight-year-olds math skills. Tested on 1,400 kids, parents, and teachers, the Bellevue, Wash., company’s K-2 Math offering automatically adjusts programs based on the child’s learning. The idea is that kids are having so much fun immersed in the games, they don’t realize they are learning. K-2 Math has more than one million different "learning paths" that kids can embark on and four gaming themes: pirate, pixie, dinosaur, and pets. The product, which sells for $12.95 per month, competes with Knowledge Adventure’s JumpStart. Founded in February 2006 by former Microsoft executive Ben Slivka, Dreambox Learning raised $7.1 million in 2007. The company obviously has ambitious plans. In a press release, CEO Lou Gray claims that the new product "will transform how kids learn via the web…"
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