Mary Furlong, Mary Furlong & Associates; Tracy Gray, National Center for Technology Innovation (NCTI) (Moderator); Larry Grossman, Digital Promise Project; Noel Gunther, WETA-TV-FM; Marshall Raskind, Schwab Learning & International Academy for Research in Learning Disabilities; Jeff Zimman, Posit Science. These panelists discussed how the demographic shifts and other business pressures are changing their perceptions of the disability market and offered advice on how to take advantage of the changes to maximize opportunities.