An international market research firm predicts a 55-percent jump in smart-phone sales this year—a projection that could lead to an unprecedented increase in internet-enabled phone use during colleges’ 2010-11 academic year.
The mobile device market analysis, released Sept. 7 by International Data Corp. (IDC), is welcome news to researchers who have predicted a jump in smart-phone use for educational purposes, because college-aged men and women are among the likeliest to use the technology.
There will be about 270 million smart phones—such as the iPhone, Android, and BlackBerry—shipped during 2010, a major jump from the 173 million sold in 2009, according to IDC’s projections.
More than 119 million smart phones were shipped in the first half of 2010, up from the 77 million shipped in the first six months of 2009, according to the report.
The IDC report credits the sharp increase in smart-phone sales to the release of devices like the EVO 4G, iPhone 4, and BlackBerry Torch.