“We can reinforce and incentivize students to attend classes,” she said. “We need to make sure that the lecture is a meaningful experience for students. … And if they want to get the most out of their educational experience, they will participate.”
Higher-education officials have been largely unresponsive to student preference for video lectures. Research released in September by audio, internet, and video conferencing provider InterCall showed that 26 percent of students said their professor “sometimes” broadcasted class sessions over the internet, and 44 percent said their instructors “rarely” or “never” used the technology.
Twenty-three percent of respondents said their professors “often” provided video lectures, and only 7 percent said they “always” had the online lecture option available.
Universities could encourage faculty members to use lecture capture programs, Moloney said, by ensuring that their video lectures won’t be shared on publicly accessible web sites available for anyone to download.
“It’s really their intellectual property,” she said. “We want to show that this is a new frontier, and a very exciting time.”
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