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E Ink, maker of Kindle display, to offer color

Up until now, people who have bought e-readers have had to make a compromise: either read in color on a highly reflective screen, or read in shades of gray on a display that’s easy to make out even outdoors. E Ink Corp., the company that makes the black-and-white display for Amazon.com Inc.’s Kindle, said it will begin selling screens that also show colors, reports the Associated Press. The new technology, called E Ink Triton, displays 16 shades of gray, along with thousands of colors. As with other E Ink displays, people should be able to read it anywhere without having to squint. Amazon did not immediately respond to inquiries Tuesday on whether that means a color Kindle is coming. Amazon has said that although it hasn’t ruled out color E Ink displays, the technology isn’t yet ready for prime timeā€¦

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