ST. LOUIS, MO, May 23, 2011 – SchoolReach, the national provider of school notification solutions serving the K-12 market, has announced the addition of three new features: social media integration, staff-level broadcast messaging and a new toll-free message retrieval line. Broadcast parent messaging has taken root in school administration and the new social media integration and staff account management (or “SAM”) provide school personnel with even more options to engage parents.

“The education market has evolved to the point where broadcast messaging is now widely adopted by school administrators,” said Paul Langhorst, SchoolReach Chief Marketing Officer. “School administrators are increasingly utilizing...

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