– Integration of CTB’s Acuity with eInstruction’s ™ student response systems helps schools focus on state standards and data-informed decision making –

SCOTTSDALE, AZ (July 18, 2011)— eInstruction, a premier global provider of interactive teaching and learning technology, today announced a collaboration with CTB/McGraw-Hill to integrate CTB’s Acuity® InFormative Assessment™ solution with eInstruction’s CPS™ student response systems, which allow teachers to collect real-time assessment data. The collaboration allows teachers to instantly identify individual learning needs and personalize instruction to help drive student achievement.

Through the integration, students answer Acuity assessment questions with CPS™ student response pads. The alliance provides an added benefit to schools with limited computing resources, which can use the CPS™ student response pads to harness Acuity’s ability to deliver immediate feedback on student performance and shape instruction accordingly. Acuity® Informative Assessment™ is a comprehensive solution aligned to state standards that is used by more than 65,000 teachers and 1.5 million students nationwide.

“We’re excited to see this strategic partnership effective in classrooms today,” said Eileen Shihadeh-Shald, vice-president of global marketing at eInstruction.

“The integration of CPS™ student response systems with Acuity’s assessment solution offers educators the flexibility to deliver Acuity assessments anytime, with or without a computer lab.”

The benefits of the integration are already recognized in schools across the country. With limited computing resources, Mesa Public Schools (MPS) in Mesa, Ariz., chose to incorporate CPS™ student response systems to aid in the efficient delivery of Acuity assessments.

“Giving our teachers the ability to receive immediate feedback and personalize their instruction, without having to grade a pile of papers, is very powerful,” said Joe O’Reilly, executive director of student achievement support for Mesa Public Schools. “The integration of Acuity with eInstruction will help our teachers to make the timely, data-driven decisions they need to help improve student performance.”

“It’s exciting to see how high quality assessments that are easier and faster to administer are enabling MPS to model true data-driven instruction,” said Ellen Haley, president of CTB/McGraw-Hill. “The response devices provide educators with immediate feedback on student performance, and we are pleased to see this model as an option for thousands of classrooms across the country.”

About Acuity

The award-winning Acuity Informative Assessment solution helps teachers gauge student performance and deliver tailored instruction for every student. Used by more than 100,000 teachers and 1.5 million students nationwide, Acuity heralds a new generation of assessment, enabling educators to deliver true data-driven instruction. Acuity contains four elements of a comprehensive assessment system: ongoing skills measurement, in-depth reporting, data analysis, and resources for individual instruction and intervention.

CTB/McGraw-Hill also offers comprehensive professional development, online community forums, implementation, and support services. In 2010, Acuity swept three industry-leading awards to become the premier interim/formative assessment solution available to schools today. For more information, visit CTB.com/Acuity or call 800.538.9547 to schedule a live presentation.

About eInstruction®

eInstruction is a leading education technology company dedicated to providing interactive teaching and learning technology and services that help educators drive academic progress every day. The company offers educators and administrators a family of interactive and assessment software, student response systems, fixed interactive whiteboards, and mobile interactive whiteboards.

eInstruction’s research-based solutions have been shown to increase student engagement and achievement while providing real-time feedback and performance data to educators and administrators. Millions of students, teachers, and professors use eInstruction® technology in 500,000 K-12 classrooms and more than 1,000 higher education institutions around the world.

Available in more than 40 languages, eInstruction® technology is enhancing education in over 90 countries worldwide.

To learn more about eInstruction, please visit http://www.einstruction.com. For media inquiries, please contact Julie McKinney at Stanton Communications at (410) 727-6855 or jmckinney@stantoncomm.com.

Acuity is a registered trademark and InFormative Assessment is a trademark of The McGraw-Hill Companies, Inc.

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