FOR IMMEDIATE RELEASE:

Contact: Dave Gladney Lauren Burke
AEP KEH Communications
dgladney@AEPweb.org lauren@kehcomm.com
302-295-8348 410-975-9638

New Grant Helps AEP Lay the Foundation for Personalized Learning and Next Generation Education Search

The Association of Educational Publishers will help the learning resource community implement a new metadata standard that improves online search

WILMINGTON, DE, May 7, 2013 – The Association of Educational Publishers (AEP) has been awarded a grant from the Bill & Melinda Gates Foundation to continue its efforts as co-leader of the Learning Resource Metadata Initiative (LRMI). The LRMI has produced a new metadata standard for describing educational content that has since been adopted by Schema.org, a joint effort of Bing, Google, Yahoo!, and Yandex to establish a standard method of tagging webpages across the Internet. The new LRMI standard is a key component in the movement toward personalized learning. LRMI tagging allows content publishers to assign valuable, education-specific metadata to their resources, which makes it easier for search and delivery platforms to serve up results that meet the specific needs of teachers and learners.

A co-leader of the project since its inception in 2011, AEP has worked alongside Creative Commons to help draft the LRMI specification, build awareness about the initiative among publishers and the education community, and develop best practices for LRMI implementation. Activities in 2013 focus on building a community of support around the new LRMI metadata specification. Projects include:

• Developing an online LRMI knowledge base
• Organizing a series of workshops on LRMI implementation
• Providing support for organizations developing tools and services around LRMI tagging
• Facilitating communication around LRMI between content creators and states and districts
• Developing a long-term vision for the LRMI specification and its community of users

“We’ve accomplished quite a bit over the past two years, but there is still work to be done,” said Dave Gladney, LRMI project manager at AEP. “For us to be able to call LRMI a true success we need widespread buy-in, and the best way to accomplish that is to lower or eliminate any barriers to implementation. AEP believes the activities planned for the coming year will accomplish that, making it as easy as possible for any content publisher or curator to understand and take advantage of LRMI metadata.”

Version 1.1 of the LRMI specification is available online at http://lrmi.net/the-specification. The LRMI properties in the context of the full Schema.org hierarchy can be viewed at http://schema.org/CreativeWork.

AEP will host the first of a series of free workshops on June 5, 2013, in Washington, DC, at the Content in Context conference, an annual event it co-hosts with the Association of American Publishers School Division. Visit the CIC website for more information and to register.

About The Association of Educational Publishers (AEP)
The Association of Educational Publishers (AEP) is a nonprofit organization that serves and advances the industry of supplemental educational publishing. The membership of AEP represents the breadth of educational content developers delivering progressive educational products in all media and for any educational setting.

AEP’s thought leadership and market insight have created ground-breaking opportunities for its members to collaborate, network, and partner with each other as well as to acquire a voice in the development of government education policy. Founded in 1895, AEP now assists its members in navigating the global realities of educational publishing in the 21st Century. For more information, please visit www.AEPweb.org.

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