State College, Pennsylvania, May 23, 2013 – A search of district websites to identify best practices in district branding and community engagement led Fall Mountain Regional School District (FRMSD) to enter and win the Schoolwires Website Makeover Contest. FRMSD will receive a new district website built on the Schoolwires Centricity2TM content management system.

FRMSD had found it challenging to create and maintain an effective district website using free website software. Lynne Phillips, Director of Technology, and Selena Garrison, Webmaster had been trying unsuccessfully to mimic the design and functionality of a district website that she and her superintendent admired. When Phillips saw the Schoolwires logo on the website, she did a search and learned of the website makeover contest.

“We were impressed with the two-way communication flow, the visual capabilities, and the integrated social media within the Centricity2 CMS. We are thrilled that we are gaining this rich functionality at no cost,” said Lynne Phillips, Director of Technology, FRMSD. “Schoolwires will give us an online presence that will be easy for our community to navigate and that will be visually outstanding.”

The district also will receive hosting and Site Launch Consulting Services. The value of the entire package is estimated at more than $25,000. The district’s new site is expected to be up and running in time for the 2013-2014 school year. The contest was open to all public K-12 school districts in the U.S.

Schoolwires will work with the district to create a new website that more accurately demonstrates FRMSD’s commitment to 21st century learning and community engagement. The new site will give parents access to board policies, test scores, examples of curriculum, steps that are being taken to meet new Common Core Standards and their impact on the classroom. The new website also will include the Schoolwires MyView personal portal that is designed to help the district engage with parents and families more effectively. The MyView portal offers parents, students, and teachers a personal view of the information that’s most important to them. They can add, change, and rearrange information as often as they want and view it all from their dashboard.

“Our administrators, school board, teachers, and students fully understand the positive impact that technology can have in education and in deepening our communications with our community,” said Dr. Deborah Livingston, Superintendent of FRMSD. “It is important that our website reflects our commitment to creating 21st century schools, and that it portrays our high standards and the great work that is being done in our district.”

“Most of the districts that entered the contest struggle with the same issues as FRMSD,” said Christiane Crawford, President and Chief Executive Officer, Schoolwires. “When websites are hard to build and use, they quickly become ineffective and can reflect poorly on the district. We are eager to build a website for FRMSD that will have a measurable impact on community engagement, and reduce the time and IT resources required to maintain it. Our solutions will help to position the district for the future and support additional technologies, such as mobile capabilities, when they want to add new functionality.”

About Fall Mountain
The Fall Mountain Regional School District, NH School Administrative 60 is located in beautiful southwestern New Hampshire and includes the towns of Acworth, Alstead, Charlestown, Langdon and Walpole. Founded in 1966, there are 12 schools, which include a comprehensive high school, three middle schools, seven elementary schools, and an Early Learning Center for Pre-K students.
The FMRSD School Board has worked diligently to develop goals, which includes the vision of a one-to-one computing initiative. Excitement already surrounds the opening of school for the 2013-2014 school year because every high school student will receive a laptop. The district is currently preparing the rollout process to include professional development, support, policies and the device rollout day. For more information on the district, visit

About Schoolwires
Schoolwires, Inc. provides a suite of technology products and related services to more than 1,400 educational entities, including K-12 school districts and schools in the United States and China. The company’s technologies are designed to foster community, student, teacher and parent engagement in the classroom, locally and internationally. Its solutions include an integrated website and content management system, a safe social learning and networking system, and an enterprise technology platform. Schoolwires brings together a district’s essential technologies, information, and content to effectively engage the K-12 community in support of district and student success. The company currently serves an estimated 10 million users and has been recognized as one of the top privately held education companies for the sixth consecutive year by Inc magazine. Schoolwires was incorporated on April 5, 2000 and is headquartered in State College with offices in Beijing, China.
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