Key findings of the report include:

  • K-12 decision-makers predict massive growth in the school-based e-book market.
  • The Library purchase model for e-books is favored by most education leaders, where a preference is established.
  • Educators show a clear preference for reading in digital texts moving forward, where a preference exists.
  • School and district leaders are actively seeking technology tools that support literacy instruction.

Remarkable e-book market growth expected in next 2 years:

  • Ninety-four percent of respondents expect that e-books will increase as a share of books read in their school/district over the next two years.
  • Fifty-eight percent report that e-books currently represent less than 10 percent of all books in their school/district.
  • Fifty-two percent expect that in two years, e-books will account for more than 40 percent of all books in their school/district.

Preference for library purchase model for e-books, with much of the market unclear on best option:

  • Forty percent want to purchase e-books in the library model, in which the school owns the texts, and students can check books in and out of a “digital library” on their devices.
  • Sixteen percent want a subscription service similar to “Netflix” where, for a monthly fee, students can access a broad library.
  • Four percent are interested in renting books through model that offers a single, time-limited checkout per rental.
  • Forty percent either were not sure which book model they wanted or did not have enough information to express a preference.

Migration to digital books embraced by school and district leaders:

  • Fifty-two percent want students reading in digital books.
  • Eight percent prefer paper books.
  • Forty percent expressed no preference for digital or paper books.

Strong demand for technology tools that support literacy instruction

  • Eighty-six percent have researched at least one technology tool for literacy, such as tools that assess students while reading, measure reading behaviors, or differentiate materials based on student reading level.
  • Fifty-eight percent have researched three or more such tools.

“With a record 10 million tablets and computers sold into US schools last year, district leaders and decision makers are gearing up to make a major shift to from print to digital,” said Gideon Stein, Founder and CEO of LightSail Education. “The results of this survey strongly suggest that schools are looking to build digital libraries where they own their content outright rather than experiment with models like book rentals or subscriptions.”

The survey also found that e-books are used across instructional models in schools, with especially consistent use for independent reading; ninety percent of survey respondents indicated the use of e-books for independent reading.

The survey was sent to district and school leaders nationally, and respondents represented districts and schools in more than 35 states. Approximately 75 percent of respondents identified themselves as district administrators or school leaders. LightSail invited these individuals to respond to a survey about the eBook market, in order to understand their perspectives, and to inform its 400+ publisher partners of the needs of today’s educators.

Material from a press release was used in this report.

About the Author:

Laura Ascione

Laura Ascione is the Managing Editor, Content Services at eSchool Media. She is a graduate of the University of Maryland's prestigious Philip Merrill College of Journalism. When she isn't wrangling her two children, Laura enjoys running, photography, home improvement, and rooting for the Terps. Find Laura on Twitter: @eSN_Laura http://twitter.com/eSN_Laura