LinkedIn to acquire lynda.com to better connect the global workforce, says company.
LinkedIn is acquiring lynda.com, an online learning company that offers courses on business, technology, and creative skills with the aim of helping people achieve their professional goals–a move that could have big impacts on the way students and others find jobs and leverage skill sets.
Through a subscription to lynda.com’s service, individual members and organizations have access to a collection of courses taught by what the company says are industry experts, offered in various languages. In addition to individual subscribers, lynda.com serves corporate, government and educational organizations.
Through the acquisition, LinkedIn has revealed some formidable ambitions. Eventually it hopes to “map the global workforce” by creating profiles for each company, and job within that company, as well as the skill sets required to obtain those jobs. LinkedIn then hopes to connect workers to educational institutions and platforms like lynda.com where they can master those skills. (More information about this approach is in the video below).
LinkedIn aims to develop world’s first “Economic Graph” with acquisition:
(Next page: Why LinkedIn is going after lynda.com; future goals)