Columbine’s lessons still sharp, a decade later

Techniques pioneered by Jefferson County communications team still considered best practices today

By Nora Carr, APR, Fellow PRSA

A decade after two students opened fire at Columbine High School in Jefferson County, Colo., killing 13 and injuring dozens more before turning the guns on themselves, the lessons in crisis communications and management gleaned from this tragic event still resonate for school leaders nationwide. Key words: school emergency communications, crisis communications Read more with registration.

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