A social marketing platform is launching a new feature for alcohol brands on Twitter to help them make sure their tweets are reaching an age-appropriate audience, Mashable reports. Vitrue -- a platform that helps companies such as American Express and McDonald's manage their social-media presences across sites such as Facebook, Twitter and Google+ -- will introduce "Twitter Gate" to screen and control who has access to their promotional content. The move will also restrict interactions and engagement on Twitter with age-appropriate audiences. Vitrue said it is currently in talks with several brands and expects the feature...

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