[caption id="attachment_63429" align="alignleft" width="200" caption="Social media can help school leaders communicate effectively and quickly during emergencies—and these tools also can help leaders monitor a developing crisis."][/caption]

All it takes is a quick read of the headlines to recognize the added stress on all educators and students as they deal with the potential for violence. Today’s news contains a rising number of stories about disruption at our schools—from an altercation between staff or students to disastrous events like shootings.

It’s important for school leaders to understand basic crisis management principles—and how social media might...

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