[caption id="attachment_89808" align="alignleft" width="150" caption="The Pennsbury, Pa., school board signed a contract with a national advertising agency that could boost the district's battered budget by as much as $424,000."][/caption]

Without ever cracking a book, students in Pennsylvania's Pennsbury School District are learning a new subject this year: marketing.

Starting three weeks ago, the 16 elementary, middle, and high schools are being adorned with -- some say defiled by -- advertisements as large as 5 by 10 feet. By month's end, 47 such ads should be in place. Ultimately, 218 are to appear on walls...

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