Disney Imagicademy apps and books will be donated through First Book over the next three years

book-appAt the White House Summit on Early Education, The Walt Disney Company announced a $55 million in apps and books through First Book, a nonprofit social enterprise that provides new books and educational materials to educators and programs serving children from low-income families.

The commitment is part of President Obama’s Invest in Us initiative, a challenge to business leaders, philanthropists, advocates, public officials and the public to build a better nation through high-quality early childhood programs for children from birth to age five.

The donation is part of Disney Publishing Worldwide’s launch of Disney Imagicademy, a new, innovative learning brand for families with children ages 3 to 8 designed to inspire a lifelong love of learning and creativity.

Disney Imagicademy offers parents a way to expose their children to fundamental educational concepts in a fun and uniquely Disney way, combining the Disney characters and stories families love, with a research-driven curriculum developed in conjunction with top academic and education experts.

(Next page: Details of the grant)

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Laura Ascione

Laura Ascione is the Managing Editor, Content Services at eSchool Media. She is a graduate of the University of Maryland's prestigious Philip Merrill College of Journalism. When she isn't wrangling her two children, Laura enjoys running, photography, home improvement, and rooting for the Terps. Find Laura on Twitter: @eSN_Laura http://twitter.com/eSN_Laura