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BTX Named Distributor for APC Power Management Products for the Professional A/V Industry


HAWTHORNE, N.Y. ? July 27, 2009 ? BTX Technologies, a global value-added distributor and manufacturer of interface and integration products, today announced that it has been selected as distributor for APC by Schneider Electric. APC is a global leader in the design and manufacture of power protection solutions including high-performance components for the professional A/V industry. BTX will promote and sell APC’s power management products to professional A/V integrators in the United States.

Designed for all environments from residential to commercial A/V installations, APC’s comprehensive line of integrated power management solutions provides superior protection against power irregularities that lead to downtime, data loss, and component damage. Recognizing that 24/7 availability means increased energy use, APC delivers energy-efficient battery back-UPS, power filters, and surge protectors purposefully designed to cut electricity costs — all the while minimizing carbon footprint.

"We are excited to begin distributing APC’s line of power management products specifically designed for A/V applications and look forward to making these comprehensive solutions more available to our discerning customers," said Greg Schwartz, president of BTX Technologies. "Our goal is to provide A/V professionals with the tools they need to bring the best A/V experience possible to their clients. With almost 30 years of setting the standard in the industry for quality, innovation, and support, we believe APC is a perfect fit in helping us meet this objective."

"APC is excited to work with BTX Technologies to offer customers products to protect and enhance their A/V experience," said Bryan West, vice president of channels, APC. "Partnering with BTX Technologies allows APC to reach a larger breadth of customers to offer reliable and energy-efficient products for all of their A/V needs."

Effective immediately, BTX will carry APC’s power management solutions and will offer live demos and dealer training sessions around the country.  

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About APC by Schneider Electric
APC by Schneider Electric, a global leader in critical power and cooling services, provides industry leading product, software, and systems for home, office, data center, and factory floor applications. Backed by the strength, experience, and wide network of Schneider Electric’s Critical Power & Cooling Services, APC delivers well-planned, flawlessly installed and maintained solutions throughout their lifecycle. Through its unparalleled commitment to innovation, APC delivers pioneering, energy efficient solutions for critical technology and industrial applications. In 2007, Schneider Electric acquired APC and combined it with MGE UPS Systems to form Schneider Electric’s Critical Power & Cooling Services Business Unit, which recorded 2008 revenue of €2,6 billion (including APC-MGE sales of $3.7 billion) and employed 12,000 people worldwide. APC solutions include uninterruptible power supplies (UPS), precision cooling units, racks, physical security, and design and management software, including APC’s InfraStruXure architecture, the industry’s most comprehensive integrated power, cooling, and management solution. Schneider Electric, with 114,000 employees and operations in 100 countries, achieved sales of €18,3 billion in 2008. Visit www.apc.com for additional information.

About BTX Technologies, Inc.
BTX Technologies is the premier manufacturer and value-added distributor of professional-grade products used to interface and integrate A/V, broadcast, home theater, data, and security systems. Celebrating its 41st anniversary, BTX combines award-winning, cutting-edge solutions with unmatched technical knowledge and customer service to bring innovation and value to its customers. Call 800-666-0996 to request a free catalog or visit BTX at www.btx.com

All trademarks are the property of their respective owners.

ENDS
 

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