New messaging feature offers communication trail with multiple access points

parent-messagingParentSquare, a secure communication platform designed to reach and engage parents, has launched a new one-to-one messaging feature designed to establish private two-way messaging between schools and parents.

The new one-to-one messaging feature creates a written trail of communication among all parties and includes private messages that can be accessed from email, text messages and mobile apps while offering an all-in-one tool for parent communication.

“Parent-teacher interaction is critical to students’ success, and this new functionality brings parents even closer to their children’s education,” said Anu Vaid, founder and CEO of ParentSquare. “The private messaging feature will help facilitate two-way communication to keep interactions manageable, organized and personalized.”

“When more specific information or personal matters need to be communicated, the new one-to-one messaging feature allows for quick and easy personalized messages,” said Meg Purdy, president of the Parents For Crane Organization (PTA) at Crane Country Day School. “By offering this improvement to the communication platform, parents and schools can be assured that all interactions serve a meaningful purpose in their child’s education.”

The one-to-one messaging feature allows schools and parents to send messages about topics such as personalized communication, good performance, progress and assignments and student behavior at school. Additionally, schools and parents can report on absenteeism, receive timely reminders for school events and privately raise concerns as the first contact of resolution, instead of sharing comments on public social channels.

To learn more about the one-to-one messaging feature, or to schedule a brief demo of the technology, visit

Material from a press release was used in this report.

About the Author:

Laura Ascione

Laura Ascione is the Managing Editor, Content Services at eSchool Media. She is a graduate of the University of Maryland's prestigious Philip Merrill College of Journalism. When she isn't wrangling her two children, Laura enjoys running, photography, home improvement, and rooting for the Terps. Find Laura on Twitter: @eSN_Laura