Research clearly shows that students perform better academically when schools build positive relationships with their families. That’s why parent engagement is a key part of our strategic plan in Florida’s Hillsborough County Public Schools. Although building a strong connection with a group that isn’t present in school every day can be a challenge, there are strategies to make it easier for both teachers and parents.

A large part of strengthening parent engagement is meeting families where they are, which is increasingly online. Students, and their parents, spend a great deal of time on...

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About the Author:

Since 2011, Gregory Hart has been manager of web communications for Hillsborough County Public Schools, a district of about 215,000 students in Tampa, Florida. In addition to being responsible for the district’s public website, he helps Hillsborough use web technologies to make job processes function more efficiently.