Add two more internet browser makers to the list of companies planning to offer web users new ways to control how their personal data is collected online, reports the New York Times. On Monday, Mozilla and Google announced features that would allow users of the Firefox and Chrome browsers to opt out of being tracked online by third-party advertisers. The companies made their announcements just weeks after the Federal Trade Commission issued a report that supported a “do not track” mechanism that would let consumers choose whether companies could monitor their online behavior……Read More
Aiming to set ground rules for companies that collect personal data online and use that information for marketing purposes, the U.S. Commerce Department is calling for the creation of an online privacy “bill of rights” for internet users.
The proposal, outlined in a Commerce Department report issued Dec. 16, is intended to address growing unease about the vast amounts of personal data that companies are scooping up on the internet, from web browsing habits to smart phone locations to Facebook preferences. The information often is mined to help companies better target their advertising—a practice that has children’s advocacy groups in particular calling for more online privacy safeguards.
More recent news about online privacy:…Read More