imagiLabs brings coding to teenage girls’ phones with imagiCharm wearable accessory


Swedish startup makes programming accessible to teenage girls and aims to build a community of aspiring female coders

imagiLabs is the all-female founded Stockholm-based startup that aims to bridge the gender divide in coding with its imagiCharm: a device which can be visually customised by coding into an accompanying mobile app.

The imagiCharm’s 8x8 matrix of LEDs can be customised to display tens of thousands of different designs, such as flowers, rising suns, animals etc., based upon the Python code written by the user into the imagiLabs iOS or Android apps, which connect to the device via Bluetooth.

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