GRAND RAPIDS, Michigan (May 12, 2022)—ShopWithScrip, the largest gift card fundraising platform in the United States, has rebranded as RaiseRight and announced that Lou Agnese, an executive with extensive experience in consumer-facing digital marketplaces, has been appointed as chief executive officer to drive a new era of growth.
“Our new brand and website more strongly reflect our mission to offer non-profits and community-based organizations the easiest, most effective way to meet their fundraising goals,” said Lou Agnese, Chief Executive Officer, RaiseRight. “I am honored to have joined the passionate, purpose-driven team at RaiseRight during this exciting time and look forward to working with them to develop new, innovative tools to magnify our impact in local communities.”
The RaiseRight name was created to underscore that the company’s solution is the right way to fundraise. RaiseRight’s year-round fundraising platform is easy and more convenient than selling goods or recruiting volunteers. Nonprofits and other community-based organizations earn money simply by purchasing gift cards for their favorite brands at face value and getting a rebate back from those purchases. The new website offers a seamless, more consistent user experience across the platform for shopping all brands, including a mobile wallet for ease of redemption and a dashboard to manage fundraising proceeds.…Read More