A rural Washington state high school optimizes communications and engagement in challenging hybrid education model
GRANDVIEW, WASHINGTON, June 1, 2021 – Carousel Digital Signage has helped optimize Grandview High School’s student and faculty communications while they operate within a hybrid learning model. Grandview High has deployed a Carousel Cloud digital signage network in combination with Carousel Express Players to distribute targeted messaging to those on campus, while also engaging those who continue to attend classes from home.
Located in the agricultural town of Grandview, Washington, Grandview High School boasts a robust extra-curricular activity calendar. Students have access to afterschool programs focused on agriculture, athletics, business and entrepreneurship, yearbook planning and creation, and family and consumer sciences. The school also publishes its own newspaper.
Brad Charvet, a teacher who also serves as the school’s AV lead, explains that his original plan was to deploy a digital signage solution that enabled the distribution of targeted messaging to specific grades, classrooms and zones. For example, athletes would have access to team news and updates throughout the athletic department, and cafeteria screens would display that day’s lunch menu and school news. Because Grandview High has a considerable population of students for which English is a second language, Charvert was also seeking a solution that facilitated the distribution of pertinent information in Spanish.
This deployment was part of a larger project: Grandview High’s move to a larger building, a project that had been scheduled well before the arrival of Covid-19. The pandemic hit as students and faculty were settling into their new school, forcing everyone to work and learn from home. The school has reopened since, welcoming back approximately 600 students on campus, with another 400 continuing to follow classes remotely.
“Digital signage became a critical communications tool for us as we transitioned back to school,” said Charvet. “We needed to deliver information on health and safety rules to the students, staff, and parents that would be in the building. “One example is in our stairwells, where displays direct students and visitors how and where to circulate to respect distancing measures.”
The school’s Carousel Cloud digital signage network, integrated with BrightSign media players, delivers content to 23 video displays positioned throughout the school. Charvet notes the convenience of a cloud-based system: “If I’m working from home––or wherever I’m at––I can log in and change the content,” he said. “There are no limitations, and we don’t have to manage it.”
Teachers have found strong value in the Carousel Express Players, which extend digital signage messaging beyond location-based end points. This allows them to deliver more targeted content to all their students regardless of where they are learning in the classroom or from home. The software-defined players are deployed alongside Carousel Cloud on the school’s existing IT infrastructure, and allow for the distribution of specific content channels to the desktop computers, laptops, and tablets. Charvet says this has streamlined morning announcements considerably.
“With the Carousel Express Players, every teacher is provided links to the announcements that apply to their individual classes,” Charvet describes. “We parse out the information specific to the ninth, tenth, and eleventh grade rooms onto different channels. Students receive the information that applies to them instead of spending 25 minutes going through announcements, many of which don’t concern them specifically. Remote students can access this same information on their own devices at home.”
“Carousel Cloud’s functionality is phenomenal in terms of allowing me to deliver content to the appropriate zones throughout the building, and the templates are a big help,” Charvet said. “The Express Players are great for delivering more individualized messaging, like if the principal has an announcement that pertains only to seniors, for example.”
Currently, Grandview High is running six Carousel Cloud channels, but Charvet predicts that this number will grow exponentially in the near future. He adds that he will also continue to evolve how he uses the network, including more real-time updates around breaking school news that will interest students and teachers.
“This building is a lot bigger, and we will need to increase the number of announcements we run in different zones,” he said. “And once restrictions are lifted and sports teams can travel to away games, I can provide updates to everyone on campus, which is good for school spirit. With Carousel Cloud, it’s easy to scale our network and enhance our real-time messaging capabilities.”
Charvet reiterates that Carousel Cloud’s targeting capabilities bring the most immediate value. “I can schedule specific content to run on specific screens, sit back, and let it go out automatically.” he said. “Instead of just disseminating mass information, we’re trying to target content to areas of the building where we know it will reach the right students.”
About Carousel Digital Signage
Carousel is Digital Signage Content Management Software that is easy to use, scalable, and reliable. With a deep feature set and strong technology partnerships Carousel gives you the most value in digital signage. Carousel Digital Signage is a division of Tightrope Media Systems. You can reach the Carousel team at (866) 866-4118, or visit www.carouselsignage.com.
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